Discussion:
Retailer Profit Margin on Top-Up Cards
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Davo
2003-10-10 13:49:43 UTC
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Does anyone know what proportion of mobile phone top-up cards' face value
the retailer gets to keep?

And if anyone happens to know the proportion for prepaid phone cards, that
would be great too!

Thanks,


Dave
Dr Zoidberg.
2003-10-10 13:54:20 UTC
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Post by Davo
Does anyone know what proportion of mobile phone top-up cards' face
value the retailer gets to keep?
It used to be about 5% when I sold them , but that was a good few yeas back
--
Alex

"I laugh in the face of danger"

"Then I hide until it goes away"

www.drzoidberg.co.uk
Webmaster
2003-10-10 18:03:22 UTC
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Post by Davo
Does anyone know what proportion of mobile phone top-up cards' face value
the retailer gets to keep?
Very little. Typically around 1% to 2%, which is usually destroyed by
people who pay for a £5 top-up using a bloody credit card.
--
www.unlockingshop.co.uk
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Ivor Jones
2003-10-10 19:42:44 UTC
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Post by Webmaster
Post by Davo
Does anyone know what proportion of mobile phone top-up cards' face value
the retailer gets to keep?
Very little. Typically around 1% to 2%, which is usually destroyed by
people who pay for a £5 top-up using a bloody credit card.
Which is why £5 vouchers went. I used to know the manager of my local
Orange shop quite well before he moved to another area, he told me that
they were always selling out of them, mostly to schoolgirls..! They'd come
into the shop and put a fiver on their phones, then they'd be back the
following day or the day after for another fiver..!

Ivor
Webmaster
2003-10-10 21:39:18 UTC
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Post by Ivor Jones
Which is why £5 vouchers went. I used to know the manager of my local
Orange shop quite well before he moved to another area
What was his name?
Post by Ivor Jones
he told me that
they were always selling out of them, mostly to schoolgirls..! They'd come
into the shop and put a fiver on their phones, then they'd be back the
following day or the day after for another fiver..!
I see a core base of about 50 peaople every week who top up with a tenner.
None of them are prepared to listen when I explain they may be better off
under a contract. Quite annoying really.
--
www.unlockingshop.co.uk
Motorola remote unlocking - £10 (includes A920 on '3')
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Odd Bod b'God
2003-10-12 16:26:13 UTC
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Post by Davo
Does anyone know what proportion of mobile phone top-up cards' face value
the retailer gets to keep?
Depends how they are purchased...

When I looked at this a year or two ago the %age was around 7% for the big
reatilers who buy direct (Carphone Warehouse, Sainsbury's etc). For the
smaller corner shop types they get around 4% depending on the percentage
charged by the wholsaler. I think Food Sellers received 7% and kept 3%,
passing the rest onto the retailer...

HTH

OBG

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